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Real use cases from our in-house work

Everything on this page happened on the owner's own businesses (a taxi booking website, a training business and this studio). These are in-house use cases, not client results, and we make no performance claims.

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On this page (11 sections)
  1. Why are all of these in-house?
  2. Use case 1: how does a 14-bot SEO team run our taxi website?
  3. Use case 2: how does an ads agent work without spending on its own?
  4. Use case 3: how did the ops agent recover a production 503 outage on GKE?
  5. Use case 4: how did research bots build an 829-course pricing workbook?
  6. Use case 5: what is our CRM + LMS + labs platform?
  7. Use case 6: which WhatsApp, social media and brand visuals agents do we run?
  8. What isn't on this page?
  9. How do these use cases apply to your business?
  10. Related reading
  11. Questions
Illustration for Real AI Agent Use Cases from Our In-House Work (Not Client Results): a person reviews an AI agent task board while a lead agent hands work to specialist agents under a stop rule

Why are all of these in-house?

We don't yet have published client case studies, and we won't invent them. Instead, here's what our agents actually do on businesses we own and operate. Every story below is real. Where a scenario elsewhere on our site is hypothetical, it's labelled as an example.

Use case 1: how does a 14-bot SEO team run our taxi website?

Demo app recording, sample data only: SEO team board: in-house SEO bots log rank checks, on-page edits with backups and a daily report, with a bulk change waiting for the owner. Page names are samples
Demo with sample data
Business: the owner's taxi booking website, with more than 2,200 route and city pages. Status: live, still being tuned. No ranking claims.

Fourteen bots (team lead, rank tracking, Search Console, GA4, on-page and schema, internal linking, backlinks, local SEO/GBP, AEO/GEO, technical indexing, page uniqueness, Google Ads, Facebook Ads and GMB) work from a shared task board on a schedule. They edit WordPress only after a backup, write every change to a change log, send a daily Telegram report and keep a live dashboard updated. Bulk changes, new content and anything that affects spend need approval; deletions, redirects and site settings are hard stops. Read more about the SEO bot team.

What we learned: narrow bots with a shared board are far easier to supervise than one general agent; page uniqueness on templated route pages needs ongoing attention; and a daily report is what keeps a person genuinely in charge.

Use case 2: how does an ads agent work without spending on its own?

Demo app recording, sample data only: ads audit screen: an in-house ads agent lists sample campaign findings and draft changes, holding any spend change for the owner's approval
Demo with sample data
Business: the owner's local service businesses. Status: live.

The ads agent audits Google Ads and Meta Ads accounts (structure, search terms, targeting, conversion tracking, landing-page fit), drafts ad assets and sends reports with recommended actions. Every change that affects spend needs the owner's approval, and billing and account access are hard stops. Read more about the ads agent.

What we learned: checking conversion tracking comes first, because without reliable tracking every other recommendation is guesswork.

Use case 3: how did the ops agent recover a production 503 outage on GKE?

Demo app recording, sample data only: incident timeline: an in-house ops agent detects errors on a sample site, takes a backup, recovers the service and waits for approval on a follow-up change
Demo with sample data
Business: the owner's self-hosted WordPress on Google Kubernetes Engine. Status: real incident, resolved.

The production site started returning 503 errors. The ops agent gathered diagnostics and found the cause: the MySQL data disk was full, filled largely by accumulated binary logs, so the database couldn't write and WordPress couldn't serve pages. The recovery:

  • Purged old MySQL binary logs to free space immediately and bring the database back.
  • Set a binlog expiry so old logs are removed automatically and the same failure doesn't recur.
  • Grew the persistent disk to give the database comfortable headroom.
  • Confirmed the site was serving normally, and reported what happened and why.
What we learned: watch disk usage before it becomes an outage (now part of our watch routines), and fix the root cause as well as the symptom. Read more about the ops agent.

Use case 4: how did research bots build an 829-course pricing workbook?

Demo app recording, sample data only: research workbook: in-house research bots fill a sheet of sample courses with provider, duration and price, marking unclear rows for a person
Demo with sample data
Business: the owner's training business, preparing a training proposal. Status: delivered once. Client not named.

Parallel research bots, each assigned a slice of providers and categories, gathered public course information into an Excel workbook covering 829 courses, with a source audit of about 6,300 URLs so every figure could be traced to evidence. Rows with weak or missing sources were flagged for human verification before anything was used, and Outlook was used for drafting correspondence, with sending kept with a person. Read more about the research bots.

What we learned: parallel slices make wide research fast, but the audit is what makes it usable.

Use case 5: what is our CRM + LMS + labs platform?

Demo app recording, sample data only: training platform board: an in-house agent moves sample learners from enquiry to enrolment and lab access, with a lab request waiting for approval
Demo with sample data
Business: the owner's training business. Status: live.

We built a custom platform on Supabase (Postgres, authentication) and Netlify (hosting, serverless functions): a CRM for leads, enquiries and enrolments; an LMS for courses, learners and progress; and labs for hands-on learning environments. Access is role-based, and schema changes go through migrations. All three are live: crm.edupromentor.com, lms.edupromentor.com and labs.edupromentor.com. Training operations service.

What we learned: custom builds pay off when the process genuinely doesn't fit standard tools, and are overkill when it does.

Use case 6: which WhatsApp, social media and brand visuals agents do we run?

Demo app recording, sample data only: content planner: in-house social and brand agents prepare sample posts and visuals, scheduling only those a person approves
Demo with sample data
Business: the owner's businesses. Status: live, described without metrics.
  • A WhatsApp Business manager agent handles routine conversations from approved information and routes the rest to a person.
  • A social media agent plans and schedules Facebook and Instagram posts.
  • A brand visuals agent creates on-brand images for posts and pages.

Posts with claims about prices, offers or results need approval. See social and content and WhatsApp automation.

What isn't on this page?

Client results, testimonials, logos and performance statistics. When we have client stories to share with permission, they'll be clearly marked as such. Voice agents are available to build, but we don't run one live, so there's no voice use case here.

How do these use cases apply to your business?

The same architecture (a team lead, specialists, a task board, stop rules, backups and reports) applies to finance, HR, sales, support, documents and operations. See how we build agent teams and our services, then tell us about one process.

Questions

Are any of these client projects?

No. All of them run on the owner's own businesses.

Do you share traffic or revenue numbers?

No. We make no ranking, traffic or revenue claims for these systems.

Can you build the same thing for us?

Yes, as a scoped pilot with your own stop rule. We usually start smaller than our in-house teams.

Next step

Start with one workflow

Tell us which process eats your team's time. You'll get an honest view of whether it's worth automating and what a first pilot would look like.

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Demo with sample data. Scroll or pinch to zoom. Press Esc to close.